Sales Promotion & Equipment for Pet Shops
Introduction
Improve your pet shops sales with innovative and attractive ways of displaying your products. There are a lot of product categories and brands that all need displaying and with the right POS display you can ensure customers can easily access the required products. Your pet shop is an animals happy place; a fantastic place to visit with the possibility of creating life-long friendships.The Importance of POS Displays in Your Pet Store
Whilst you won’t need to utilise every display on offer, it’s still important to identify exactly what you do need. Not only do POS displays help to create an interesting and more eye-catching retail display, but they aid in increasing organisation, keeping the premises looking tidy at all times and allowing the stock to be more easily located.Increase Impulse Buys
Encouraging customers to buy on impulse is a tried-and-true way to help increase your sales. Customers love a deal, so why not place products on offer closer to your checkouts to help increase the chances of your customers purchasing more? Imagine your customer has just finished their shopping and has collected everything they needed, but now they’re queuing for the till and they spot a really cute toy in a clearance wire dump bin. What happens next is a common impulse buying habit… do they really need it? Probably not. Is it a good bargain? Yes. Do they end up buying the toy? Most likely.Everybody loves an unplanned decision to purchase a product; that moment of impulse has great benefits on your revenue. Wire dump bins are particularly great for a specific item on promotion or discounted products, which can be displayed down several aisles around your store, near the entrance, checkout... wherever you deem suitable! The collapsible wire dump bin is very popular here at VKF Renzel. New products and special offers are a great choice, as these wire dump bins can help to draw extra attention to these products. Alternatively, you could consider placing a complimentary item next to another. The biggest benefit that promotional dump bins bring to stores is that they’re a cost-effective way to help improve sales and increase impulse purchases.
What are the Benefits of Effective Shelf Management?
A good shelf management system is vital, not only for organisational purposes, but it helps massively in creating a great impression to your customers. A tidy and full shelf with easy to understand signage and easily found prices will certainly improve your customers overall shopping experience, as opposed to one without. Different elements can help convey important information to customers and can work as an additional promotional tool too, in the case of shelf talkers and shelf wobblers.
Shelf Management Products we Recommend:
- Shelf Edge Strips: Scanner profiles are considered a very important aspect of shelf management. Place strips at the front of your shelves and insert with either shelf edge insert strips or other inserts to display prices, barcodes and other relevant information to employees and customers. We offer a wide range of scanner profiles, from variants for metal, glass, wooden and wire shelves, to self-adhesive shelf edge strips.
- Stock Pushers: An ideal solution for keeping your shelves organised and always looking full. Push food tins to the front to help keep your shelves looking full and provide easier access to your products.
- Shelf Dividers: If the tidiness of your shelf is a top priority, shelf dividers should be an element considered to be implemented on your shelves. These acrylic dividers are clipped onto shelves, keeping individual products separate from the next; they’re also used in conjunction with stock pushers to minimise the chance of stock falling off the track.
- Shelf Barkers, Talkers & Wobblers: These printed elements are placed onto the front of your shelf, acting as an additional method of promotion. They can be attached directly onto the shelf, or in the case of wobblers, can then come out in front of the shelf, drawing more attention to the information or special offer printed on to the wobbler.
- Clip strips: Otherwise known as hang strips, are used to maximise storage and display space at shelf edges. Clip strips are a great way to displays many products in your pet stores, from bags of treats to chew toys.
